IVM's senior team know first-hand how to run effective racing venues. From running and managing high-profile racecourses, chairing global equine committees and delivering some of the biggest racing events around the world, IVM has significant experience. That's why we have formalised a specific business in our portfolio focused on supporting the equestrian and horse-racing industry – IVM Equestrian.
The IVM Equestrian Management Team are focused on running racing venues to maximise their revenue and potential. This includes racedays and non-racedays – working to get the venue operating over 365 days.
IVM Equestrian is not a consultancy – it's a business run by experienced equine professionals who have lived and breathed the racing industry for many years. We know how racing works and how it can work most effectively.
IVM helps your equine brand tell its story in a way that resonates with audiences, drives audience engagement, and helps you to stand out in the equestrian market.
IVM guides equine businesses to work responsibly and effectively, making sure your protocols and compliance operations meet and surpass standards while staying true to your goals.
IVM works with you to create concepts and strong partnerships from both inside and outside of the equine eco-system, developing plans that help your business grow and succeed in the global market.
IVM plans spaces across the equine spectrum that are practical, flexible, and perfect for hosting memorable events that meet your needs, regardless of complexity.
IVM organises the steps and suppliers needed to deliver your equine venue on time and within budget, making sure everything runs smoothly and that the outcome meets your expectations.
Either through IVM Global Talent, or through existing recruitment partners (or both), IVM recruits and welcomes new team members in a way that gets them up to speed and fits in with your equine venue's operational structure as quickly as possible.
IVM creates business, operations and sales plans that help you approach your market more effectively while building a stronger base for your equine business to grow.
IVM designs, develops and implements day-to-day operations ensuring your equine business works smoothly, and efficiently, and is ready to adapt to changing needs.
Prudent and forward-thinking, IVM's financial management ethos is rooted in maximising returns, mitigating risks, and fostering a culture of fiscal accountability for your business. All based on having a team who have run and managed many equine venues.
IVM's handover and integration processes are designed for continuity and empowerment, ensuring that your local equine venue management team is fully equipped to maintain operational excellence and uphold service integrity.
IVM redefines your procurement and supply chain management, delivering cost-effective solutions and nurturing partnerships that are delivered from both equine and non-equine suppliers.
IVM's bid management process is built around meticulous research, detailed planning and compelling narratives to consistently help you secure wins in competitive bids including race meetings, major events and wider equine industry events.
Underpinned by data-driven insights and strategic foresight, IVM assesses the practicality of equestrian venues, events, and destinations, evaluating their potential and providing you a clear roadmap for success.
IVM International's commercial and sponsorship strategy integrates global partnerships, innovative marketing initiatives, and targeted sponsorships to enhance brand visibility, drive revenue growth, and foster strategic collaborations across diverse markets. This includes sponsors and partners currently involved in the equestrian industry and new partners relevant to the venue or event.
VENUE CONSULTANCY
IVM offers venue mobilisation services to venue and event owners across 10 core areas, such as marketing and comms, venue functionality, recruitment and financial management. IVM will produce the full venue operating manual, create all the processes required to deliver the venue, populate the diary and deliver content, market the venue to required audiences, recruit and train a local team and then handover and mentor as required.
For more information and advice on how IVM Equestrian can work for you – please contact Rob Quick – robq@internationalvm.com
